Virtual Marketing Real Estate Blog » SEO http://internet230.com/blog Marketing For Success Thu, 11 Aug 2011 21:27:08 +0000 en hourly 1 http://wordpress.org/?v=3.1.3 Creating Custom Reports in Google Analytics http://internet230.com/blog/creating-custom-reports-in-google-analytics/ http://internet230.com/blog/creating-custom-reports-in-google-analytics/#comments Wed, 08 Jun 2011 11:02:04 +0000 http://internet230.com/blog/2011/06/creating-custom-reports-in-google-analytics/ The new version of Google Analytics has changed the way you create custom reports. This post goes over the basics of custom report dimensions and metrics and provides a step-by-step guide to creating custom reports in the new Google Analytics.

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]]> http://internet230.com/blog/creating-custom-reports-in-google-analytics/feed/ 0 Google Removes Checkout Badge From Ad Display http://internet230.com/blog/google-removes-checkout-badge-from-ad-display/ http://internet230.com/blog/google-removes-checkout-badge-from-ad-display/#comments Sat, 04 Jun 2011 11:02:03 +0000 http://internet230.com/blog/2011/06/google-removes-checkout-badge-from-ad-display/ Google announced that as of today they are no longer displaying Google Checkout logos in AdWords ads. You can read Google’s statement in a comment on their Merchant support site: Checkout Badges on AdWords ads. The logos will, however, continue to be displayed on product search result pages. This announcement coincides with Google’s efforts to [...]

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]]> http://internet230.com/blog/google-removes-checkout-badge-from-ad-display/feed/ 0 Hanapin Marketing is hiring! – positions open in sales or marketing http://internet230.com/blog/hanapin-marketing-is-hiring-%e2%80%93-positions-open-in-sales-or-marketing/ http://internet230.com/blog/hanapin-marketing-is-hiring-%e2%80%93-positions-open-in-sales-or-marketing/#comments Fri, 03 Jun 2011 11:02:04 +0000 http://internet230.com/blog/2011/06/hanapin-marketing-is-hiring-%e2%80%93-positions-open-in-sales-or-marketing/ Hanapin – the publisher of PPC Hero – has two open positions, and we’re looking for the best and the brightest to join our world-class team! For the Director of Sales, the ideal candidate has 2+ years sales experience and a track record of customer and revenue growth. Background in B2B and any industry related [...]

Source:Hanapin Marketing is hiring! – positions open in sales or marketing

]]> http://internet230.com/blog/hanapin-marketing-is-hiring-%e2%80%93-positions-open-in-sales-or-marketing/feed/ 0 Google AdWords: Testing Job Ad Extensions? http://internet230.com/blog/google-adwords-testing-job-ad-extensions/ http://internet230.com/blog/google-adwords-testing-job-ad-extensions/#comments Thu, 02 Jun 2011 11:02:03 +0000 http://internet230.com/blog/2011/06/google-adwords-testing-job-ad-extensions/ Today’s news update from PPC Hero discusses the possibility of yet another ad extension option in Google AdWords becoming available to users. Read the following post to see how this change could affect your Google account!

Source:Google AdWords: Testing Job Ad Extensions?

]]> http://internet230.com/blog/google-adwords-testing-job-ad-extensions/feed/ 0 Case Study: The Effects of Modified Broad Match Keywords http://internet230.com/blog/case-study-the-effects-of-modified-broad-match-keywords/ http://internet230.com/blog/case-study-the-effects-of-modified-broad-match-keywords/#comments Wed, 01 Jun 2011 11:02:03 +0000 http://internet230.com/blog/2011/06/case-study-the-effects-of-modified-broad-match-keywords/ In July of last year, Google announced the global roll out of modified broad match keywords that had a greater reach than phrase match and more control than broad match. PPC advertisers welcomed this new match type as a way to better target qualified traffic. I slowly began integrating modified broad match keywords into my [...]

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]]> http://internet230.com/blog/case-study-the-effects-of-modified-broad-match-keywords/feed/ 0 Be a Geek, No Matter What! http://internet230.com/blog/be-a-geek-no-matter-what/ http://internet230.com/blog/be-a-geek-no-matter-what/#comments Tue, 31 May 2011 11:02:03 +0000 http://internet230.com/blog/2011/05/be-a-geek-no-matter-what/ Happy Geek Pride Day, from all of us PPC Hero geeks! The first Geek Pride Festival was organized by Tim McEachern and was held in Albany New York. A manifesto was created to celebrate this event, and some of its contents are below. Make sure you’re exercising your rights & responsibilities like PPC Hero is [...]

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]]> http://internet230.com/blog/be-a-geek-no-matter-what/feed/ 0 Google & Privacy – Adwords Wiggles into Your Private Life http://internet230.com/blog/google-privacy-%e2%80%93-adwords-wiggles-into-your-private-life/ http://internet230.com/blog/google-privacy-%e2%80%93-adwords-wiggles-into-your-private-life/#comments Mon, 30 May 2011 11:02:05 +0000 http://internet230.com/blog/2011/05/google-privacy-%e2%80%93-adwords-wiggles-into-your-private-life/ The next time you read emails in your Gmail account, take a look at the advertisements on the side bar.  Do they have anything to do with what you are talking about in your email?  Chance are, they do. Gmail continues to be a free service because they allow advertisements to show while you read [...]

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]]> http://internet230.com/blog/google-privacy-%e2%80%93-adwords-wiggles-into-your-private-life/feed/ 0 Google Announces Google Wallet http://internet230.com/blog/google-announces-google-wallet/ http://internet230.com/blog/google-announces-google-wallet/#comments Sun, 29 May 2011 11:02:04 +0000 http://internet230.com/blog/2011/05/google-announces-google-wallet/ Yesterday, Google formally announced the pending launch of Google Wallet, an Android app that will allow you to use your phone as a multi-faceted payment card. Google Wallet will store all of your existing plastic cards (debit and credit) on your phone. At its launch, however, you’ll only be able to use Citi Mastercards and [...]

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]]> http://internet230.com/blog/google-announces-google-wallet/feed/ 0 Ticker Tuesday: Understanding adCenter’s Quality Score http://internet230.com/blog/ticker-tuesday-understanding-adcenter%e2%80%99s-quality-score/ http://internet230.com/blog/ticker-tuesday-understanding-adcenter%e2%80%99s-quality-score/#comments Fri, 27 May 2011 11:02:03 +0000 http://internet230.com/blog/2011/05/ticker-tuesday-understanding-adcenter%e2%80%99s-quality-score/ Microsoft adCenter’s Quality Score assigned as numerical score and a representation to your PPC keywords, helping you understand the strengths and weaknesses of your PPC account.  In this episode of Ticker Tuesday, we discuss how adCenter’s Quality Score works, and how it differs from Google AdWords’s Quality Score…all in 60 seconds!     Check out [...]

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]]> http://internet230.com/blog/ticker-tuesday-understanding-adcenter%e2%80%99s-quality-score/feed/ 0 Google Analytics Intelligence: An Invaluable Tool http://internet230.com/blog/google-analytics-intelligence-an-invaluable-tool/ http://internet230.com/blog/google-analytics-intelligence-an-invaluable-tool/#comments Thu, 26 May 2011 11:02:03 +0000 http://internet230.com/blog/2011/05/google-analytics-intelligence-an-invaluable-tool/ Custom Alerts in AdWords are helpful. At the campaign or ad group level, you can create a custom alert. For instance, you can be notified when your average CPC for all or certain ad groups within a campaign shoots too high over goal. You can tell Google to check it weekly or daily and you [...]

Source:Google Analytics Intelligence: An Invaluable Tool

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