PPC News Roundup for June 11, 2010
Andy Komack offers some interesting ideas for overcoming high click costs, specifically for B2B PPC accounts which tend to have high competition and cost- but these concepts can be applied to any account. As always, the keys to PPC success- have good ideas. Apply and follow through. Test continuously. If you have a campaign that’s [...]
Top 10 Tactics To Help When You Are Projected To Be Over Budget
Working with an unlimited budget would be wonderful, but since that isn’t the case for anyone I know, I thought I’d share 10 things that we look at when an account is projected to be over budget at the end of the month. By managing your budget throughout the month you’ll be able to stay [...]
Identify Company Supports and Customer Marketing Through CRM
Technology advances occur daily so it is no surprise that businesses often struggle to implement and take advantage of CRM strategies When choosing a solution that works for your business consider the criteria that matter most to your company The problem with reading an article or looking up CRM software is that it does not [...]
Understanding the Employee Customer Relationship to CRM
It is cheaper to keep them! Small businesses may not realize the amount of money that is required to attract new customers By using CRM to make existing customers satisfied with your business, your business is much likelier to avoid financial ruin The days of the water cooler approach to spreading information about a business [...]
Our Greatest Hits for May 2010
The page views have spoken! Below we have gathered PPC Hero’s four most visited, and hopefully most valuable articles from April. Whether you’re a new or long-time subscriber, you may have missed these insightful and helpful PPC management tips. In our most popular May 2010 post, Amber takes the time to bust 36 myths of [...]
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