Happy Halloween 2009 from PPC Hero!
We love Halloween! Last year, PPC Hero was a hit as Disco Stew! With the vampire hype this year, PPC Hero thought he would be a blood sucker this year. But he would do it old school style! We’re talking Bela Lugosi Dracula style! I want to suck your blood! Happy Halloween everyone! Check out [...]
Online PR 'should be targeted at consumers earlier'
Marketers ought to consider changing their advertising strategies in order to attract customers earlier in the shopping process as a result of changes in search activity, an industry expert has said. Gian Fulgoni of analytics company comScore observed that – with June’s total number of searches reaching 202 million – users are growing more dependent [...]
Why is search engine optimisation criticised?
Search engine optimisation (SEO) drives a lot of debate, one industry expert has said, with many industry figures expressing scepticism about it as a strategy. Likening SEO to politics and religion, Patricio Robles, writing on the Econsultancy blog, observed that much of its criticism is derived from the fact that many of the method’s naysayers [...]
Software Winners for our Totally Awesome SEM Sweepstakes!
Yesterday we drew for the book prizes, and today we’re drawing the software prize winners for our Totally Awesome SEM Sweepstakes give away! Winners will be notified by email about their totally awesome prize! So, what did these folks win? Good question! This is what we’re giving away: 3 free subscriptions to SEO Moz 3 [...]
Online PR 'should be targeted at consumers earlier'
Marketers ought to consider changing their advertising strategies in order to attract customers earlier in the shopping process as a result of changes in search activity, an industry expert has said. Gian Fulgoni of analytics company comScore observed that – with June’s total number of searches reaching 202 million – users are growing more dependent [...]
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